Based out of Newport Beach, California, Evolution Hospitality may appear to be a new face offering management ser-vices to the hospitality industry. But don't be fooled: the team behind Evolution Hospitality has years of experience and success in adding value to hotels. As the management arm of Tarsadia Hotels, this same team exclusively managed its clients' hotel assets, creating wealth for them for over three decades.
Effective January 2011, the manage-ment team has created a new company available to provide hotel management services on an industry-wide basis: Evolution Hospitality, LLC. As a member of the Tarsadia alliance of independent companies, Evolution Hospitality has a well-defined vision, a strong sense of values and guiding principles, and a long-range, quality-minded approach to business.
Led by President John Murphy, a 12-year veteran of Tarsadia Hotels, Evolution Hospitality offers the expertise to position or reposition an asset through an incredibly talented team of seasoned professionals that lead every discipline, including a full-service in-house ad agency. World-class operators and experts in their fields, the management team of Evolution Hospitality will create value at every hotel they manage by combining a pervasive sales-driven culture with a proven ability to capture market share and manage the "middle-of-the-page" to drive margins. Sophisticated proprietary tools and systems developed by the team allow the field to operate more efficiently, while an owner mentality always keeps a sharp focus on making smart decisions based
on what is best for the asset. Last but by no means least, you'll find Evolution Hospitality's unique culture and guiding principles offer a fresh new way of working with a hotel management company – not as a "contract" but as a partner.
Evolution Hospitality's management team operates with a servant leadership mentality that is focused on our three constituents; our guests, our associates, and our owners. Our philosophy is also highly revenue and sales driven; recog-nizing that consistent business volumes and outstanding top-line results are the first step to exceeding the expectations of our constituents. Our guests benefit from our sales-driven approach by experiencing outstanding service levels, consistently. For our associates, con-sistent business volumes support our "full employment" philosophy. And our clients benefit because outstanding top-line results coupled with our middle of the page discipline ensures maximum flow through to the bottom-line.
The Story Behind the Name
The name "evolution" was selected be-cause it means a process of growth; a gradual, peaceful and progressive change that speaks to both our past and our future. The shape of the nautilus was chosen because this living organism reproduces in perfect symmetry and absolute accuracy, yet remains open-ended for perpetual evolution and change. The nautilus depends on each component to complement its self-contained systems, much as we rely on each other at Evolution Hospitality.